I got tired of losing creative inspiration and social media ideas, so I built a free tool to fix it.
The story of how scattered screenshots and broken links led to building ShortsIntel.com
Founder
ShortsIntel.com
My 2 friends and I have been building and marketing B2C mobile apps. To create great organic content and social media posts that actually converted, we had to constantly study what creators in our respective niches were doing and what content our competitors were running.
We'd spend hours analyzing what was working in each niche, trying to understand the patterns, the hooks, the creative approaches that were driving results. Then we'd try to replicate those winning strategies in our own marketing.
But here's the problem: our research process was a complete mess.
I'd be scrolling TikTok on my couch at night and find a goldmine of viral videos. I would bookmark them for later, but they'd be forgotten forever. That inspiration never made it to my team for brainstorming.
And don't get me started on our folder system. Our Google Drive was supposed to be our creative library, but it was stuffed with screenshots and videos.
They had zero context.
Was it the headline I liked? The color scheme? The offer? Nobody knew. It was a digital hoarder's closet full of brilliant ideas we could never find again.
And the link rot has been brutal.
You'd save a brilliant post from the Meta Library, but a week later the link would be dead. The post? Gone. That interesting landing page? Gone too. Our Notion page was just a museum of broken links.
My team was bleeding brilliant ideas. Our brainstorming and ideation was slow.
"We built this for ourselves and are now sharing it with the community. We'd love for you to try it out and help us improve it by sharing your feedback."
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