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Find Influencers by Niche

Discover Instagram and TikTok influencers in any niche. Search by keyword, filter by follower size, and find the right creators for your next campaign — completely free.

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Engagement rates by platform, content type, industry vertical, and follower tier.
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Statistics

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Tools

Analytics & Audit
  • Instagram Engagement Calculator
  • TikTok Engagement Calculator
  • Fake Follower Checker
  • TikTok Account Audit
  • Instagram Comparison
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  • Follower Count Checker
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  • Find Influencers by Niche
AI-Powered
  • AI Caption Generator
  • Hashtag Generator
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  • Content Calendar Generator
Calculators & Generators
  • Influencer Cost Calculator
  • Influencer Contract Generator
  • UGC Contract Generator
  • Instagram EMV Calculator
  • YouTube Pricing Calculator
  • Campaign ROI Calculator
  • Best Time to Post
  • Media Kit Generator

Alternatives

  • Archive Alternatives
  • Brandwatch Alternatives
  • Collabstr Alternatives
  • CreatorIQ Alternatives
  • Critical Mention Alternatives
  • dig Alternatives
  • Heepsy Alternatives
  • Hypefy Alternatives
  • Influencer Hero Alternatives
  • InfluencerMarketing.ai Alternatives
  • Influencity Alternatives
  • JoinBrands Alternatives
  • Lefty Alternatives
  • Meltwater Alternatives
  • MightyScout Alternatives
  • Modash Alternatives
  • plot Alternatives
  • Refunnel Alternatives
  • SARAL Alternatives
  • Sprout Social Alternatives
  • Stack Influence Alternatives
  • Traackr Alternatives
  • Tubular Labs Alternatives
  • Upfluence Alternatives
  • viralmoment Alternatives
  • youscan Alternatives

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How to Use This Tool

  1. 1

    Enter a keyword or niche (e.g. 'fitness', 'skincare', 'gaming') in the search field.

  2. 2

    Select the platform you want to search — Instagram or TikTok.

  3. 3

    Optionally filter by follower range to narrow results to your ideal influencer tier.

  4. 4

    Click "Search" to find matching influencers in our database.

  5. 5

    Review the results showing each creator's handle, follower count, engagement rate, and niche tags.

  6. 6

    Click the engagement rate calculator link on any result to analyze that creator's engagement in detail.

Methodology

This tool searches our database of creators across Instagram and TikTok. Results are matched by keyword against creator profiles, content tags, and niche categories. Each result shows the creator's follower count, average engagement rate (calculated from their recent content performance), and relevant niche tags. Results are sorted by follower count in descending order. Engagement rates are derived from analyzing creator content — specifically the ratio of total engagement (likes, comments, shares) to follower count or view count, depending on the platform. Up to 10 matching creators are returned per search. Use our Instagram Engagement Rate Calculator or TikTok Engagement Rate Calculator to check the engagement of any discovered creator in detail.

Frequently Asked Questions

Common questions about finding influencers by niche and using this discovery tool.