Question 1

How much do YouTube influencers charge?

Accepted Answer

YouTube influencer rates vary widely based on subscriber count, average views, niche, and content type. Nano creators (under 10K subs) may charge $50-$500 per video, while mega creators (500K-1M) can charge $5,000-$25,000+. Our calculator provides estimates based on these factors.

Question 2

What factors affect YouTube influencer pricing?

Accepted Answer

Key factors include subscriber count, average views per video, content niche (finance and tech pay more), content type (dedicated videos cost more than integrations), audience demographics, and engagement rate.

Question 3

What is a dedicated video vs an integration?

Accepted Answer

A dedicated video is an entire video focused on your brand or product. An integration (or sponsorship mention) is a 30-90 second segment within a creator's regular content. Dedicated videos typically cost 1.5-2x more than integrations.

Question 4

How much do YouTube Shorts sponsorships cost?

Accepted Answer

YouTube Shorts sponsorships are generally the most affordable option, costing roughly 30-50% of a standard integration. They offer high view counts but shorter engagement windows. Our calculator estimates Shorts pricing based on your inputs.

Question 5

Why do finance and tech YouTubers charge more?

Accepted Answer

Finance and tech niches have higher CPM rates because advertisers in these industries have larger budgets and higher customer lifetime values. A finance YouTuber's audience is more valuable to financial product advertisers, driving up sponsorship rates.

Question 6

Is this calculator free to use?

Accepted Answer

Yes, the YouTube Pricing Calculator is completely free with unlimited use. It runs entirely in your browser — no signup, no data collection, no rate limits.

Question 7

How accurate are these YouTube pricing estimates?

Accepted Answer

These estimates are based on industry-average CPM rates and publicly available benchmark data. Actual rates can vary based on audience demographics, creator reputation, exclusivity requirements, and negotiation. Use these figures as a starting point for budgeting.

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