Collabstr vs Modash: Which Is Better? (2026 Comparison)
Collabstr is best for brands seeking a hands-off, pay-as-you-go marketplace to quickly hire and pay creators for UGC, while Modash is a superior end-to-end CRM and discovery engine for in-house teams managing large-scale Shopify programs. If your focus is primarily on tracking short-form video performance and securing usage rights, you might also explore Collabstr alternatives or Modash alternatives that offer deeper video intelligence.
| Feature | Collabstr | Modash |
|---|---|---|
| Content Discovery | ||
UGC Discovery | 5/5 | 4/5 |
Brand Mention Detection | 2/5 | 3/5 |
Untagged Content Detection | 2/5 | 3/5 |
| Video Tracking | ||
Short-Form Video Tracking | 3/5 | 4/5 |
| Creator Management | ||
Creator Analytics | 3/5 | 4/5 |
Rights Management | 2/5 | 2/5 |
| Intelligence & AI | ||
Competitor Intelligence | 1/5 | 2/5 |
AI Content Tagging | 2/5 | 3/5 |
| Platform & Integrations | ||
Multi-Platform Support | 4/5 | 3/5 |
Integrations | 2/5 | 3/5 |
| Reporting & Collaboration | ||
Reporting Dashboards | 3/5 | 4/5 |
Team Collaboration | 2/5 | 4/5 |
API Access | 2/5 | 3/5 |
| Usability & Support | ||
Ease of Use | 5/5 | 4/5 |
Customer Support | 3/5 | 4/5 |
Feature Deep Dive
Choosing between Collabstr and Modash depends entirely on whether you need a marketplace to buy from or a platform to manage your own relationships.
Content Discovery & Database Size
Modash offers one of the largest creator databases in the industry, boasting over 350 million profiles across Instagram, TikTok, and YouTube. Its AI-powered search allows for lookalike discovery and audience authenticity scoring, making it a powerhouse for discovery. In contrast, Collabstr operates as a vetted marketplace with 170,000+ creators. While the pool is smaller, every creator on Collabstr is pre-vetted and ready for hire. If you want to find anyone on the internet, Modash wins; if you want a curated list of creators ready to work today, Collabstr is more efficient. For brands needing even deeper discovery of user-generated content, viewing ShortsIntel vs Modash can reveal how specialized tracking tools find content that both databases might miss.
Creator Management & Workflow
Modash is built as a CRM for in-house teams. It excels at end-to-end management—allowing you to track content, manage payments (on enterprise tiers), and integrate directly with Shopify to track affiliate revenue via promo codes. Collabstr is much simpler, focusing on a secure escrow payment model where funds are held until the work is approved. This makes Collabstr excellent for one-off collaborations but less ideal for long-term ambassador programs. Teams looking for advanced workflow automation often compare these against others like Archive vs Collabstr to see which fits their specific content pipeline.
Tracking and Analytics
Tracking is where these two tools diverge significantly. Modash provides automatic content collection, including Instagram Stories (on higher tiers), without requiring creators to sign up. This is a massive advantage for brands managing 50+ influencers. Collabstr's analytics are more basic, focusing on campaign-level reporting rather than full-funnel attribution. If you require deep brand mention detection or untagged content tracking, neither tool reaches the level of specialized video listeners. You can see how they stack up in our ShortsIntel vs Collabstr comparison, which highlights the gap in short-form video intelligence.
Integration and Ecosystem
Modash is heavily optimized for Shopify brands, offering seamless integration for tracking sales and managing gifting. However, it lacks support for WooCommerce or Magento. Collabstr provides multi-platform support (including Twitch and Amazon) but has very limited native integrations with external CRMs. If your tech stack includes tools like Critical Mention or Hypefy, you might find the integration gaps frustrating. Consider how Critical Mention vs Modash or Archive vs Modash handle data flow before committing to a platform that might silo your influencer data.
| Plan Details | Collabstr | Modash |
|---|---|---|
| Pricing Model | Usage Based | Flat Rate |
| Free Tier | ||
| Free Trial | 14 days | |
| Pricing Tiers | ||
| Entry Tier | Free/Basic$0/moor $0/yr | Essentials$299/moor $2,388/yr |
| Mid Tier | Pro$299/mo | Performance$599/moor $5,988/yr |
| Top Tier | Premium$399/mo | EnterpriseCustom |
| Annual Cost (5-Person Team)* | $0 | $2,388 |
| Hidden Costs |
|
|
* Annual cost calculated using entry tier pricing. Per-seat pricing multiplied by 5 users. Actual costs may vary based on specific plan and usage.
The pricing models of Collabstr and Modash are fundamentally different, catering to different budgetary philosophies.
Collabstr uses a usage-based/marketplace model. While they have subscription tiers (Pro at $99/mo and Premium at $399/mo), the real cost lies in the transaction fees. On the free plan, you pay a 10% marketplace fee plus a 15% creator fee on every order. For a team spending $10,000 a month on creators, these fees can quickly exceed the cost of a SaaS subscription. It is, however, the most affordable Collabstr alternative for brands that only run 1-2 campaigns a year and don't want a recurring monthly bill.
Modash follows a flat-rate SaaS model. Their Essentials plan starts at $99/mo (billed annually), while the Performance tier is $599/mo. For a 5-person team, you would almost certainly need the Performance or Enterprise tier to handle the profile unlock limits and team collaboration features. An annual contract for a 5-person team on the Performance tier would cost approximately $5,988 per year.
When comparing the two, Modash offers better predictable value for high-volume teams, whereas Collabstr offers better entry-level accessibility. If your primary goal is tracking content without the high platform overhead, looking into a Modash alternative with a lower entry price point might be beneficial for smaller teams.
Who Is Each Product Best For?
Influencer marketplace for discovering, hiring, and paying verified creators directly
Best For
- Small to medium-sized businesses
- Startups testing influencer marketing
- D2C brands seeking UGC content
- Agencies managing one-off collaborations
- Brands new to influencer marketing
- Companies wanting pay-as-you-go flexibility
Not Ideal For
- Large enterprises needing complex analytics
- Teams requiring full-funnel reporting
- Brands needing long-term ambassador programs
- Companies wanting built-in content licensing
- Teams needing predictable SaaS pricing
End-to-end influencer marketing platform for discovering, managing, tracking, and paying creators
Best For
- Consumer brands on Shopify running influencer programs
- In-house marketing teams managing 10-250+ influencers
- Brands wanting all-in-one influencer workflow (discover to pay)
- Teams prioritizing ease of use over enterprise features
- Companies needing automatic IG Story collection
- Ecommerce brands tracking affiliate revenue via promo codes
Not Ideal For
- Brands needing multi-platform coverage (Twitch, LinkedIn, X)
- WooCommerce or Magento ecommerce stores
- Teams focused primarily on UGC content licensing
- Enterprise brands needing advanced compliance/security
- Agencies managing campaigns for multiple clients
- Teams needing deep brand mention monitoring in video content
Choose Collabstr if...
- You are a small-to-medium business or a startup testing influencer marketing for the first time.
- You need high-quality UGC quickly and don't want to spend weeks on discovery and outreach.
- You prefer a pay-as-you-go model where you only pay when you actually hire someone.
- You want a secure escrow system that protects your budget until the content is delivered. You can see how this compares to others in our ShortsIntel vs Collabstr guide.
Choose Modash if...
- You are an in-house marketing team at a Shopify brand managing 20+ active influencer relationships.
- You need a massive database to find niche creators across Instagram, TikTok, and YouTube.
- You want an all-in-one CRM that handles discovery, tracking, and basic payments in one place.
- You need automatic collection of Instagram Stories and untagged mentions.
Neither might be right if...
- You need to track creators who forget to use your hashtags or tag your account (neither tool excels at untagged video detection).
- You require AI-powered frame-by-frame analysis of video content to identify visual trends.
- You are an agency managing dozens of clients and need a more robust, multi-tenant reporting system. In these cases, you should browse all alternatives to find a more specialized tracking or reporting solution.
Consider a Third Option
Scale creator marketing with data, not grunt work.
While Collabstr and Modash are excellent for finding and managing creators, many brands find themselves "content rich but insight poor." This is where ShortsIntel enters the conversation as a specialized third option.
Unlike Modash, which is a broad CRM, or Collabstr, which is a marketplace, ShortsIntel is a dedicated short-form video intelligence platform. It is purpose-built for brands running TikTok, Reels, and YouTube Shorts campaigns that need more than just basic performance metrics.
ShortsIntel offers three key advantages over the two competitors:
- Untagged Content Detection: While Modash has basic tracking, ShortsIntel claims to detect 30% more content by using AI to find videos that feature your brand but forgot to include a tag or hashtag. This is a common pain point discussed in ShortsIntel vs Archive.
- AI-Powered Video Tagging: Instead of just looking at captions, ShortsIntel analyzes video frames to identify visual elements, formats, and trends. This level of detail isn't available in standard influencer CRMs, as seen in our ShortsIntel vs Critical Mention comparison.
- Automated Rights Management: If you want to use creator content for ads, ShortsIntel provides a magic-link consent system that handles the legal heavy lifting—a feature that both Collabstr and Modash leave largely to the user to negotiate.
With a starter price of just $99/mo, ShortsIntel is a highly accessible ShortsIntel vs Hypefy alternative for teams that already have their creators but need better data on the content those creators are producing. If you find yourself spending hours manually recording TikTok views or hunting for mentions, reviewing all ShortsIntel comparisons might help you realize that a specialized tracking tool is the missing piece of your stack.
Why Choose ShortsIntel
- Purpose-built for short-form video (TikTok, Reels, Shorts) unlike general social listening tools
- Detects untagged content that competitors miss (claims 30% more coverage)
- AI-powered content tagging analyzes videos frame-by-frame for format, visual elements, and trends
- Automated rights management with magic-link consent system and audit trails
Best For
Starting at $99/mo
7-day free trial
Full Comparison: All Three Options
| Feature | Collabstr | Modash | ShortsIntel Recommended |
|---|---|---|---|
| Content Discovery | |||
UGC Discovery | 5/5 | 4/5 | 5/5 |
Brand Mention Detection | 2/5 | 3/5 | 5/5 |
Untagged Content Detection | 2/5 | 3/5 | 5/5 |
| Video Tracking | |||
Short-Form Video Tracking | 3/5 | 4/5 | 5/5 |
| Creator Management | |||
Creator Analytics | 3/5 | 4/5 | 4/5 |
Rights Management | 2/5 | 2/5 | 5/5 |
| Intelligence & AI | |||
Competitor Intelligence | 1/5 | 2/5 | 4/5 |
AI Content Tagging | 2/5 | 3/5 | 5/5 |
| Platform & Integrations | |||
Multi-Platform Support | 4/5 | 3/5 | 4/5 |
Integrations | 2/5 | 3/5 | 3/5 |
| Reporting & Collaboration | |||
Reporting Dashboards | 3/5 | 4/5 | 4/5 |
Team Collaboration | 2/5 | 4/5 | 3/5 |
API Access | 2/5 | 3/5 | 3/5 |
| Usability & Support | |||
Ease of Use | 5/5 | 4/5 | 4/5 |
Customer Support | 3/5 | 4/5 | 4/5 |
Frequently Asked Questions
Ready to try ShortsIntel?
Track UGC, discover creators, and monitor brand mentions across TikTok, Instagram, and YouTube Shorts.
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Last updated: January 28, 2026