Modash vs Stack Influence: Which Is Better? (2026 Comparison)
Modash is a comprehensive all-in-one platform best for Shopify brands managing mid-to-large scale influencer programs, while Stack Influence is a specialized pay-per-performance platform ideal for e-commerce brands focusing on micro-influencer gifting. If you need a full workflow from discovery to payments, check out Modash alternatives, but if you prefer a product-only compensation model, look for a Stack Influence alternative.
| Feature | Modash | Stack Influence |
|---|---|---|
| Content Discovery | ||
UGC Discovery | 4/5 | 4/5 |
Brand Mention Detection | 3/5 | 2/5 |
Untagged Content Detection | 3/5 | 2/5 |
| Video Tracking | ||
Short-Form Video Tracking | 4/5 | 3/5 |
| Creator Management | ||
Creator Analytics | 4/5 | 3/5 |
Rights Management | 2/5 | 3/5 |
| Intelligence & AI | ||
Competitor Intelligence | 2/5 | 1/5 |
AI Content Tagging | 3/5 | 2/5 |
| Platform & Integrations | ||
Multi-Platform Support | 3/5 | 4/5 |
Integrations | 3/5 | 3/5 |
| Reporting & Collaboration | ||
Reporting Dashboards | 4/5 | 3/5 |
Team Collaboration | 4/5 | 2/5 |
API Access | 3/5 | 2/5 |
| Usability & Support | ||
Ease of Use | 4/5 | 4/5 |
Customer Support | 4/5 | 4/5 |
Feature Deep Dive
Content Discovery and Database Size
When it comes to sheer volume, Modash holds a significant lead with its database of over 350 million creator profiles across Instagram, TikTok, and YouTube. Its AI-powered search allows for lookalike discovery and deep audience authenticity scoring. Stack Influence takes a different approach, focusing on a vetted network of 11 million micro-influencers. While smaller, Stack Influence's database is curated specifically for e-commerce brands seeking high-engagement, product-focused content. If you are comparing these two for massive outreach, you might also want to look at how they compare to Archive vs Modash.
Influencer Management and Workflow
Modash is built as a complete CRM for influencer marketing. It handles everything from discovery and tracking to influencer payments (on the Enterprise tier). Its standout feature is the automatic collection of Instagram Stories without requiring creators to sign up for a platform, a common friction point in many campaigns. Stack Influence, conversely, operates on a pay-per-performance model. It streamlines the gifting process, ensuring brands only pay the $39 per post fee once content is live. This makes Stack Influence exceptionally strong for Amazon sellers and D2C brands who want to scale via gifting rather than managed contracts. For teams needing more automation, exploring ShortsIntel vs Modash can provide insights into automated tracking options.
Detection and Tracking Capabilities
Modash offers strong Shopify integration, allowing brands to track affiliate revenue via promo codes and see exactly which influencers are driving sales. However, its untagged content detection is locked behind the $599/mo Performance tier. Stack Influence provides basic reporting and analytics, primarily focused on verifying that a post has been made before releasing payment. It lacks deep social listening or competitive intelligence. In contrast, tools specializing in untagged content detection often provide more granular video-level data that both of these platforms might miss.
Creator Analytics and Rights Management
Modash provides deep-dive analytics into fake follower detection and audience demographics, helping brands ensure they aren't wasting budget on low-quality creators. Stack Influence relies on its internal vetting process to maintain quality. Neither tool excels at advanced content rights management; Modash lacks built-in UGC licensing tools, and Stack Influence is focused more on the initial post rather than long-term asset repurposing. For brands prioritizing the use of creator content in ads, checking ShortsIntel vs Stack Influence is recommended to see how dedicated rights management workflows operate.
Platform Coverage and Limitations
Both platforms are primarily focused on the 'big three': Instagram, TikTok, and YouTube. Neither offers support for platforms like Twitch, LinkedIn, or X. Modash is strictly tied to Shopify for its e-commerce features, which may alienate brands on WooCommerce or Magento. Stack Influence is more flexible for e-commerce platforms and is a favorite for Amazon-specific campaigns. If you need a broader overview of the market, you can browse all alternatives to see which tools support a wider range of social networks.
| Plan Details | Modash | Stack Influence |
|---|---|---|
| Pricing Model | Flat Rate | Usage Based |
| Free Tier | ||
| Free Trial | 14 days | |
| Pricing Tiers | ||
| Entry Tier | Essentials$299/moor $2,388/yr | Pay-per-PostCustom |
| Mid Tier | Performance$599/moor $5,988/yr | Campaign PackageCustom |
| Top Tier | EnterpriseCustom | — |
| Annual Cost (5-Person Team)* | $2,388 | Contact Sales |
| Hidden Costs |
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* Annual cost calculated using entry tier pricing. Per-seat pricing multiplied by 5 users. Actual costs may vary based on specific plan and usage.
Modash Pricing: Flat-Rate SaaS Model
Modash operates on a traditional flat-rate SaaS subscription model. The Essentials tier starts at $99/month, while the Performance tier—which most serious brands will need for untagged content tracking—is $599/month ($5,988 billed annually). For a marketing team of 5 people, the cost remains predictable but can escalate if you exceed profile unlock limits. A major consideration for Modash is the 'hidden' cost of payments; the influencer payment feature is only available on Enterprise plans, and there are caps on fee-free affiliate payouts. You can see how this compares to other dashboard-heavy tools in our Critical Mention vs Modash breakdown.
Stack Influence Pricing: Pay-for-Performance
Stack Influence uses a usage-based, pay-per-performance model that appeals to budget-conscious brands. There are no upfront SaaS fees. Instead, brands pay a base rate of $39 per successful post. While this sounds affordable, at high volumes (e.g., 200 posts per month), the cost would hit $7,800, quickly exceeding Modash's flat-rate pricing. Brands must also factor in the cost of the products being gifted and shipping. This model is perfect for testing the waters without a long-term contract. For brands looking for similar micro-influencer efficiencies, our Hypefy vs Stack Influence guide offers additional perspectives.
Total Cost of Ownership Comparison
For a mid-sized team managing 50 influencers a month, Modash would cost roughly $3,600 to $7,200 per year (depending on the tier). Stack Influence would cost approximately $23,400 per year in fees alone ($39 x 50 x 12), plus the cost of 600 products. Consequently, Modash offers better value for high-volume, long-term programs, while Stack Influence is the clear winner for low-volume gifting or brands that want to avoid monthly recurring software costs. To see how these costs stack up against other tracking-focused tools, check our ShortsIntel vs Stack Influence comparison.
Who Is Each Product Best For?
End-to-end influencer marketing platform for discovering, managing, tracking, and paying creators
Best For
- Consumer brands on Shopify running influencer programs
- In-house marketing teams managing 10-250+ influencers
- Brands wanting all-in-one influencer workflow (discover to pay)
- Teams prioritizing ease of use over enterprise features
- Companies needing automatic IG Story collection
- Ecommerce brands tracking affiliate revenue via promo codes
Not Ideal For
- Brands needing multi-platform coverage (Twitch, LinkedIn, X)
- WooCommerce or Magento ecommerce stores
- Teams focused primarily on UGC content licensing
- Enterprise brands needing advanced compliance/security
- Agencies managing campaigns for multiple clients
- Teams needing deep brand mention monitoring in video content
Micro influencer marketing platform using product-only compensation to connect e-commerce brands with vetted micro-influencers
Best For
- E-commerce and D2C brands
- Amazon sellers
- Brands with products suitable for gifting
- Companies testing micro-influencer marketing
- Brands wanting pay-for-performance
- Companies seeking word-of-mouth buzz
Not Ideal For
- Brands working with macro/celebrity influencers
- Companies needing social listening
- Teams requiring competitive intelligence
- Brands without physical products to gift
- Companies needing cash-based influencer payments
- High-volume needs (costs scale quickly)
Choose Modash if...
You are a Shopify-based consumer brand that needs an all-in-one command center. Modash is ideal for teams that want to manage the entire lifecycle of an influencer relationship—from finding a needle in a haystack of 350M profiles to tracking Shopify sales. It is the better choice for teams that have a dedicated influencer manager who needs a CRM-style interface and automated Instagram Story collection. If you've outgrown manual spreadsheets, Modash is a powerful next step. You can find more details on its ideal setup in our Modash alternative guide.
Choose Stack Influence if...
You are an Amazon seller or D2C brand focused exclusively on micro-influencer gifting. If you don't have the budget for high creator fees and prefer to compensate with products, Stack Influence’s vetted network and pay-per-post model are unbeatable. It is perfect for brands that want to generate a high volume of 'word-of-mouth' content without the overhead of negotiating individual contracts. To explore similar platforms, visit our Stack Influence alternatives page.
Neither might be right if...
You are primarily focused on short-form video content (TikTok, Reels, Shorts) and need deep, AI-powered insights into the content itself rather than just the creator's profile. Neither Modash nor Stack Influence provides frame-by-frame video analysis or advanced untagged content detection at a lower price point. Additionally, if you need a tool that handles robust rights management for repurposing UGC into paid ads, you may find both platforms' features a bit thin. In these cases, browsing all ShortsIntel comparisons will help you find a tool better suited for video social listening and asset management.
Consider a Third Option
Scale creator marketing with data, not grunt work.
While Modash and Stack Influence are excellent for managing the people in your influencer campaigns, many brands find they are actually struggling with the content. This is where ShortsIntel enters the picture as a specialized third option.
ShortsIntel is a video-first social listening tool designed specifically for the era of TikTok, Instagram Reels, and YouTube Shorts. While Modash is a CRM and Stack Influence is a gifting marketplace, ShortsIntel is an intelligence layer. It uses AI to analyze video content frame-by-frame, detecting your brand even when creators forget to tag you or use your hashtag—something both Modash and Stack Influence often struggle with. You can see how this specialized focus works in our ShortsIntel vs Modash head-to-head.
ShortsIntel is particularly valuable for brands that are 'content rich but insight poor.' It offers an affordable entry point at $99/month, making it more accessible than Modash’s $599 Performance tier for brands that just need to track and capture content. Its automated rights management system uses a 'magic-link' consent flow, which is more robust than the basic features found in generalist platforms. For brands that want to build a library of high-resolution ad creatives from their UGC, it’s worth comparing ShortsIntel vs Archive.
If your goal is to find creators to gift products to, Stack Influence is the way to go. If you need a full Shopify-integrated CRM, Modash is the winner. But if you are running creator campaigns and need to ensure you never miss a mention, want to understand visual trends in your videos, or need to legally clear content for ads at scale, ShortsIntel is the better fit. You can compare any two tools to see how ShortsIntel stacks up against your current workflow or explore our ShortsIntel vs Brandwatch comparison for a look at enterprise-grade alternatives.
Why Choose ShortsIntel
- Purpose-built for short-form video (TikTok, Reels, Shorts) unlike general social listening tools
- Detects untagged content that competitors miss (claims 30% more coverage)
- AI-powered content tagging analyzes videos frame-by-frame for format, visual elements, and trends
- Automated rights management with magic-link consent system and audit trails
Best For
Starting at $99/mo
7-day free trial
Full Comparison: All Three Options
| Feature | Modash | Stack Influence | ShortsIntel Recommended |
|---|---|---|---|
| Content Discovery | |||
UGC Discovery | 4/5 | 4/5 | 5/5 |
Brand Mention Detection | 3/5 | 2/5 | 5/5 |
Untagged Content Detection | 3/5 | 2/5 | 5/5 |
| Video Tracking | |||
Short-Form Video Tracking | 4/5 | 3/5 | 5/5 |
| Creator Management | |||
Creator Analytics | 4/5 | 3/5 | 4/5 |
Rights Management | 2/5 | 3/5 | 5/5 |
| Intelligence & AI | |||
Competitor Intelligence | 2/5 | 1/5 | 4/5 |
AI Content Tagging | 3/5 | 2/5 | 5/5 |
| Platform & Integrations | |||
Multi-Platform Support | 3/5 | 4/5 | 4/5 |
Integrations | 3/5 | 3/5 | 3/5 |
| Reporting & Collaboration | |||
Reporting Dashboards | 4/5 | 3/5 | 4/5 |
Team Collaboration | 4/5 | 2/5 | 3/5 |
API Access | 3/5 | 2/5 | 3/5 |
| Usability & Support | |||
Ease of Use | 4/5 | 4/5 | 4/5 |
Customer Support | 4/5 | 4/5 | 4/5 |
Frequently Asked Questions
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Track UGC, discover creators, and monitor brand mentions across TikTok, Instagram, and YouTube Shorts.
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Last updated: January 28, 2026