Question 1

What does the hook analyzer do?

Accepted Answer

Paste a TikTok, Instagram Reel or YouTube Shorts link and we read the first words spoken in the video. An AI model prompted with what makes short-form hooks work scores the hook from 0 to 100, explains what works and what to fix, and writes 3 stronger versions you can use.

Question 2

What counts as the hook?

Accepted Answer

The first 1 to 3 seconds of a video: what a viewer hears and reads before deciding to keep watching or scroll. We analyse the opening words of the transcript, which covers that first line and where it leads.

Question 3

What if the video has no speech?

Accepted Answer

When a video has no spoken words or captions (music only, text on screen), we analyse its caption instead and say so. If it has neither speech nor a caption, there is no hook text to analyse.

Question 4

What is a good hook score?

Accepted Answer

80 or more is a strong hook that makes a clear promise or opens a curiosity gap right away. 40 to 79 works but leaves views on the table. Under 40 means most viewers will likely scroll past in the first seconds.

Question 5

Is the hook analyzer free?

Accepted Answer

Yes. You get 5 free lookups a day, shared across all our free tools, with no signup. A video someone analysed in the last hour loads again without using a lookup.

Question 6

Which links does it support?

Accepted Answer

TikTok videos (including vm.tiktok.com and vt.tiktok.com short links), Instagram Reels and YouTube Shorts. Paste the link to a single public video. Private or deleted videos return an error.

Hook Analyzer

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